Cut Through the Marketing Mumbo Jumbo and Implement Stuff that Works!

A couple of the current client projects that I’m working on include:  supervising a marketing intern for a local charity, and coaching a new start-up in the services sector. As I work with these clients I’m frequently reminded of just how critical effective marketing is to the success of a business, and just what it takes to have clients really ‘get it’! (more…)

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New Year… New Challenge…

As one year comes to an end, and another prepares to begin, now is a great opportunity to reflect on your achievements in the past 12 months and embrace a new challenge for the new year…

Follow these steps and you’ll stand a much greater chance of getting the results you want next year. Read through them and then take some time to work through each step. (more…)

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7 Ways to Get Un-Stuck

Have you ever found yourself feeling well and truly stuck? Knowing that you need to make some changes in your life/business… and still not doing them? You are not alone. Many successful people find that the hardest part of moving forwards isn’t figuring out what to do. What’s hard is actually doing it. (more…)

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Developing Resilience – How to Get Back on Track When Life Derails Your Plans…

We’ve all heard the phrase ‘shit happens’ – and the reality is just that. Irrespective of our goals, best laid plans, and dreams for the future… it’s not always smooth sailing. Life has a habit of throwing us curve balls and the path forwards often has far more twists and turns than we ever seem to anticipate. So how do you get back on track when things start to go awry? (more…)

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How to Use Your Website to Attract More Clients

In this day and age almost every business, no matter how big or small, has a website… but is it really doing its job? In the earlier days of the web most websites were simply online versions of the company’s marketing brochure(s) and their purpose was primarily to outline who they were and what products/services they provided to prospective clients. Whilst that purpose still holds true today, the web has evolved significantly and your website can do so much for your business than simply be an online marketing brochure. (more…)

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How to Stay Motivated After the Summer: 5 Ways to Avoid the Post-Holiday Blues

Whether you’ve stayed home and simply enjoyed the summer, or been away somewhere exotic and found that one minute you’re sipping a glass of something chilled in a beachside bistro without a care in the world; and the next there’s that despair as you realise all those problems you promised yourself you’d deal with ‘after the holiday’ are there waiting for you — along with a large credit-card bill. (more…)

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